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September 01, 2015



I've been following your blog for quite some time now. Most of the time your blogs make a lot of sense.
This time however..
Why would the management of a data container like a database give you extra insight on the value of the information that lives in the database?
None of the infrastructure folks are in the right position to make useful judgements about the information value. Only the owner and users of the information contained in the database can do that. They are reason the information exists in the first place, they should take ownership and make well informed discussion on retention, protection, security and speed. Together with infrastructure folks who support their needs.


Hi Chuck.

I've known you for a very long time, and in general agree wholeheartedly with your writings. This one has me scratching my head a bit - no - a LOT.

In real life, a DBA has NO idea aside from what he's been told by application teams, or _maybe_ the business - what he's managing. The DBA's view may differ in that they understand the constructs by which the data is organized, and may know that one table is more important than another, but how does that differ from an infrastructure admin's point of view?

If I'm managing any component of a mission or business critical application, I should be fully aware of business impact and need for that component, regardless of my role in the organization. If I don't that represents a complete failure of my leadership to make me aware of the importance and business impact of what it is I do.

To me, the absolute critical component in the value chain associated with application infrastructure and delivery is the _entire_ value chain. Attempting to diminish the "storage guy" or "virtualization guy" because Oracle has nothing real to offer there makes me sad for you.

Al Bledsoe

A Data Architect is even more attuned at placing the right value on the right data. A good sales engineer finds these types of individuals in an organization and test cases proposed solutions against their ability to perceive the solution's value in enabling the organizational goals. -- Maybe you are saying that some vendors don't have good sales engineers, and they sell to the wrong people, and maybe some organizations don't know how to procure technology, or let the wrong people make decisions. If so, they eventually fail. I have heard some customers call Oracle the "Big Monster." Those big fat license fees are why, and when they pay them, what's left? Decay.


Hi Chuck,

I have to fully agree with Jurgen and Chris.
Your fight with Nutanix wasn't necessary but in some way entertaining.

The only explanation I have for this post is that the Oracle New Hire Training (aka brain wash) seems even more efficient than EMC's.




Hi Chuck,

Its a long time since my EMC CC days when we use to interact.

I understand you change of your POV with your change of employer. I worked for EMC for a while during the "Information Wave" years and bought the t shirt.

Like you, I have many years in IT infrastructure but I have not changed my POV at all.

You are correct that our industry has become commoditized but we are all guilty of encouraging that.

However, I would like to remind you of a little comment I made at the EMC CC many years ago which I believe still hold true.

"Data" turns into "Information" when context is added.
Without context the data is useless.
Without storage that has capacity, speed and high availability that data has little value in today fast paced business world.

"Information" turns into "Knowledge" when reports are created.

"Knowledge" turns into "Wisdom" when business analysis and forecasting is performed.

"Wisdom" is what businesses need to make informed decisions.

Therefore all areas from Storage through to Analytics are important. But it is the Business decisions based on the Analytics that defines the value.

However, all areas of the infrastructure are important as because real-time business analytics can not be performed without a highly available infrastructure delivering the real-time base Data.

No matter what each vendor proclaims, they live in a Data centric eco-system where the value is only visible when Wisdom is created and acted on.

Wow.. I feel like I have been back to the EMC CC!


You have diminished your value to the casual reader by this post. Can you still claim or define credibility?

Chuck Hollis


I've *always* told it like I see it. That may not make the the most popular person in the world, as in this case.

-- Chuck

The comments to this entry are closed.

Chuck Hollis

  • Chuck Hollis
    SVP, Oracle Converged Infrastructure Systems

    Chuck now works for Oracle, and is now deeply embroiled in IT infrastructure.

    Previously, he was with VMware for 2 years, and EMC for 18 years before that, most of them great.

    He enjoys speaking to customer and industry audiences about a variety of technology topics, and -- of course -- enjoys blogging.

    Chuck lives in Vero Beach, FL with his wife and four dogs when he's not traveling. In his spare time, Chuck is working on his second career as an aging rock musician.

    Warning: do not ever buy him a drink when there is a piano nearby.

    Note: these are my personal views, and aren't reviewed or approved by my employer.
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