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August 05, 2010


David A. Chapa

Chuck: Good blog post. Back when I was the Data Center Mgr at Foote, Cone and Belding Advertising in Chicago I said the same thing, "we need some marketing for our IT group". It was indeed a foreign concept, even for and Ad agency, but it was wildly successful. It wasn't about "look at us" it was about providing outlets and inlets to and for our customer base of the services we provide, the systems we are working on and probably more importantly how IT helped to drive business.

Everyone needs a little marketing.

Vince Westin

Thanks for making this point so well. Just like you need to learn to market yourself, your organization will need marketing no matter how many (or few) external customers it may serve. Trust that I will have this conversation with more IT leaders in the future.

The comments to this entry are closed.

Chuck Hollis

  • Chuck Hollis
    SVP, Oracle Converged Infrastructure Systems

    Chuck now works for Oracle, and is now deeply embroiled in IT infrastructure.

    Previously, he was with VMware for 2 years, and EMC for 18 years before that, most of them great.

    He enjoys speaking to customer and industry audiences about a variety of technology topics, and -- of course -- enjoys blogging.

    Chuck lives in Vero Beach, FL with his wife and four dogs when he's not traveling. In his spare time, Chuck is working on his second career as an aging rock musician.

    Warning: do not ever buy him a drink when there is a piano nearby.

    Note: these are my personal views, and aren't reviewed or approved by my employer.
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