A Journey In Social Media

Respecting Control

As we make our journey forward, we're getting more recognition, as well as encountering a few new learnings.

As a recent example, yesterday I got an email from someone who attended a recent IDC conference, and EMC's external EMC Community Network (ECN) went up on the big screen as an example of "good" corporate external social media.

All of that is great, but what's more interesting to me are the new learnings along the way.  And I'd like to share one today.

Jive's 3.0 Release

No, I am not a paid endorser for Jive Software.

Neither EMC nor myself receive any special considerations for what we say about them.  And, behind the scenes, we beat them up as badly as we beat up all of our other technology vendors.

No, it's just that we really, really like what they're doing.

And Jive's recent 3.0 release -- now Social Business Software -- reflects that thinking